At Victory Truck Body, "Do The Right Thing – Always" stands as one of our six Core Values, shaping our daily decisions and actions. To all of us at Victory, it means acting with honesty and accountability in every decision we make. This value guides us in keeping our word, owning our work, and following through, especially when it’s difficult or inconvenient.  

By consistently living out Do The Right Thing – Always, we build trust among each other, with our customers, and within our community.  

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"Do the Right Thing – Always means never taking the easy way out. When we do the job right the first time, we protect our team, maintain quality for our customers, and avoid unnecessary rework.”  - Matt

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What Do The Right Thing - Always Means at Victory

This value shows up across our business in several ways:

Acting with Integrity

We hold ourselves to the highest standards of honesty and ethics, even when no one is watching. Integrity isn’t optional; we commit to it in every decision and interaction.

Taking ownership and responsibility

When something doesn’t go as planned, we don’t pass the blame or cut corners. We own the outcome, address the issue, learn from it, and make it right. That accountability builds trust and strengthens our team. ‍

Speaking up and hearing out others

Doing the right thing includes having the courage to share ideas, raise concerns, and ask questions. If one of us notices something that doesn’t feel right, we all want to know. Open communication and mutual respect help us improve and move forward together.

“To me, Do the Right Thing – Always means if you’re unsure of anything, speak up. I always ask questions to help me stay on the same page as my team, and get advice or support to make sure my work is the best it can be.” - Lexi

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How This Value Shapes Victory’s Operations

Here are a few real ways Do The Right Thing – Always is integrated into how we operate every day:

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• Doing the job right for our customers: We focus on quality from the start. No shortcuts, and no rushed work. That means accurate documentation, clear communication, and products we’re proud to stand behind.
• Clear expectations and a culture built on trust: We set clear guidelines around honesty, safety, and respect, so everyone knows what’s expected, and feels supported in doing the right thing.
• Safety always comes first: From wearing the right PPE to stopping work when something doesn’t look right, we take the time to do things safely. A clean, organized workspace is part of that commitment.
• An environment where people speak up: We encourage open conversations and hold regular check-ins with each employee, so team members feel comfortable asking questions, raising concerns, or sharing better ways to do things.
• Ownership in everyday tasks: Doing the right thing means taking responsibility, communicating early when challenges come up, and reinforcing our values through onboarding, training, and daily interactions.

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“Do the Right Thing – Always means never cutting corners when it comes to quality and safety. If you see a teammate doing something incorrectly or unsafely, let them know, give them advice, and help them out.” – Santiago

Why Do The Right Thing – Always Matters

When we Do The Right Thing – Always, we make a promise to our customers, our communities, and ourselves, to operate with honesty, accountability, and care in everything we do. The result is a team just as strong as the bodies we build, and customer relationships fortified with integrity. Our commitment to this core value ensures we support one another in making ethical decisions, no matter the challenge, allowing our customers and communities to experience Victory at its best.

Doing the right thing isn’t just the right choice, it’s our only choice.

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“Do The Right Thing – Always means every team member consistently giving their best effort for our customers, our company, and the teammates around us. It also means striving for the highest quality in our product, without forgetting that we have other human beings around us. Safety first.” - Roman

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